04/2016
"In order to approach the perceptual effects of the cloud, one must first think of the network as obscured by the effects of technology" — Tung-Hui Hu
Ordering: My Holy Nacho is an online project commissioned by Kunsthal Aarhus as part of the project My Holy Nacho with Bernhard Garnicnig, in collaboration with Moritz Greiner-Petter.
The ordering form enacts an online order process that results in uniquely generated order documents for each customer, designed and coded for the project. The website and generated documents lean heavily into the formal language of online order forms and the ambiguity of remote specification. The online piece consists of a website with a set of randomized order instructions and material selections. After submitting a shipping address and placing an order, a server-side script generates a personalized and unique order confirmation in form of a PDF. The document features generated material samples and specifications, several custom-designed diagrams of material compositions, a process diagram combining stock images of heavy machinery and an aleatoric machine name generator, and a shipping route map based on the customer's location. This online instantiation of the project, like other elements, points to forms of networked labour and production and the idealized promise of seamless digital command.